In the world of rock music, few bands have endured as long and as consistently as Deep Purple. With over 120 million albums sold since their formation in 1968, they have secured their place in rock history. But what's truly fascinating is how they've managed to stay relevant and innovative over the decades, even as the music industry has undergone massive changes. In a recent interview, keyboardist Don Airey confirmed that there are no plans for the band to stop anytime soon, and that they're focused on making music that resonates with their audience. But what makes this particularly intriguing is the band's approach to the music business, and how they've managed to stay fresh and humble despite their immense success.
One thing that immediately stands out is the band's commitment to the music itself. As Airey notes, "We did the farewell tour in 2017, and at the end of it, [drummer] Ian Paice goes, 'Well, thank God that's over. We can just get back to being a normal band again.' And that's what we've been ever since." This commitment to staying true to their roots and making music that they love is what has kept the band going for so long. But what makes this even more interesting is how they've managed to balance this with the business side of the music industry.
In my opinion, what many people don't realize is that Deep Purple has always been driven by a desire to create music that is both technically impressive and emotionally resonant. This is why they've been able to stay relevant and innovative over the decades, even as the music industry has undergone massive changes. But what makes this particularly fascinating is how they've managed to maintain this balance between art and commerce.
From my perspective, what this really suggests is that Deep Purple has always been a band that is deeply committed to their craft. This is why they've been able to stay fresh and innovative over the decades, even as the music industry has undergone massive changes. But what makes this particularly interesting is how they've managed to maintain this balance between art and commerce.
One thing that I find especially interesting is how the band has approached the recording process for their new album, "Splat!" As Airey notes, "It's called the music business. It's half music and half business. And if you take care of the music, the business side of the business will take care of you." This approach to the music business is what has allowed the band to stay relevant and innovative over the decades, even as the music industry has undergone massive changes.
What this really suggests is that Deep Purple has always been a band that is deeply committed to their craft. This is why they've been able to stay fresh and innovative over the decades, even as the music industry has undergone massive changes. But what makes this particularly fascinating is how they've managed to maintain this balance between art and commerce. In my opinion, this is what has allowed the band to stay relevant and innovative over the decades, and is a testament to their enduring legacy in the world of rock music.
