The Motorola Razr family is back with a bang, and it's not just any new release; it's a trio of devices that are sure to spark interest among tech enthusiasts and casual users alike. The question on everyone's mind is: which one should you buy? The Razr 70, Razr 70+, and Razr 70 Ultra each bring something unique to the table, but with a price tag that's anything but ordinary. Let's dive into the details and explore what makes these devices stand out (or not) in the crowded smartphone market.
The Ultra: A Step Up or a Step Back?
The Motorola Razr 70 Ultra, or as it's officially known, the Razr Ultra 2026, is the flagship of this lineup. It boasts the same dimensions as its predecessor, but with a few upgrades that might not be enough to justify the $200 price hike. The key feature here is the overclocked Snapdragon 8 Elite silicon, pushing the CPU to 4.47GHz. However, this comes at the cost of being a generation behind other 2026 releases, which could be a deal-breaker for some.
The display remains a 7-inch 165Hz LTPO panel, but with a slight brightness boost to 5,000 nits. The 4-inch cover display is unchanged, and the battery gets a modest bump to 5,000mAh, which is a welcome improvement. However, the charging speed remains the same, and the cameras, while seemingly identical on paper, feature a LOFIC sensor in the main module that we'll have to test to see if it makes a noticeable difference.
In my opinion, the Ultra is a step up in terms of display and battery life, but the price increase is steep. The LOFIC sensor is a curious addition, and I'm intrigued to see how it performs in real-world scenarios. However, the lack of significant changes in other areas might make it a tough sell for those looking for a complete upgrade.
The Plus: A Minor Upgrade, A Major Price Tag?
The Motorola Razr 70+, or the Razr+ 2026, is essentially the same phone as last year's Razr+ 2025, with a few minor tweaks. The battery gets a modest upgrade to 4,500mAh, and the ultra-wide camera is now a 50MP sensor, but the rest of the specifications remain largely unchanged. The price, however, is a different story.
In the US, the Razr+ 2026 will set you back $1,100, a $100 increase over the 2025 model. In Europe, the price tag is even higher, at £1,000 / €1,150. Given the limited changes, I find it hard to justify the price hike, especially since the 2025 model didn't see widespread availability in many regions. This one is a tough sell for me, and I wonder if Motorola is missing an opportunity to tap into a broader market.
The 70: A Mild Refresh, A New Camera?
The Motorola Razr 70 is the odd one out, with a new chipset that's not exactly groundbreaking. The Dimensity 7450X is a mild refresh of the 7400X used in the 2025 model, and the battery gets a small bump to 4,800mAh. However, the most exciting change is the new ultra-wide camera, which now has a 50MP sensor, just like the Razr+ and Razr Ultra.
The price is also a bit of a surprise, with a $100 increase over the previous model, bringing it to $800 in the US. In Europe, it's £800 / €870. While the camera upgrade is a welcome addition, I'm not sure it justifies the price hike, especially when compared to the Ultra, which offers a more substantial upgrade for a similar price.
The Bottom Line: A Mixed Bag of Upgrades?
The Motorola Razr family has certainly delivered a mixed bag of upgrades this year. The Ultra offers a slight step up in performance and display, but the price is steep. The Plus is a minor upgrade with a major price tag, and the 70 is a mild refresh with a new camera, but at a cost. It's a tough call for consumers, and I wonder if Motorola is missing an opportunity to offer more value for money.
In my opinion, the Ultra is the most compelling option, but only if you're willing to pay the premium. The Plus is a tough sell, and the 70 might be the best value, but it's still a bit of a mystery why Motorola chose to increase the price in some regions while keeping it the same in others. It's a fascinating puzzle, and I'm left wondering if the Razr family is living up to its potential in a competitive market.
